Colin Mattison is a Subject Matter Expert and Solution Consultant for the Data Line of Business at Pitney Bowes. He has worked with geospatial technology and data for 15 years, across a variety of sectors both large and small. He has supported the adoption and use of geospatial data in business intelligence tools for the past 5 years, facilitated hackathons leveraging geospatial data in Tableau, and is attending the Tableau conference for the third consecutive year. His focus, and the focus of Pitney Bowes, is making geospatial data core to digital transformation and data-driven decision making. He lives with his family in San Diego, CA.