Institutional trading and sales desks are fast-paced, no nonsense environments where people want actionable information quickly. Join our journey as we explain how interactive Tableau dashboards are helping Bank of America transform the trading and sales culture by promoting self-service data analysis. We will describe the unique challenges associated with servicing this user group and illustrate how Tableau Blueprint has been instrumental in helping us deliver meaningful information to our trading and sales team that help us better service institutional clients and drive revenue opportunities.

Topic: Tableau Blueprint, Sales and Marketing Analytics, Customer Use Cases, Data Culture
Theme: Data Culture
Type: Session
Level: Advanced
Role: IT Decision Maker, Data Leader
Track: Sponsor
Category: Financial Services, Sales
Time: Thursday - 12:45pm to 1:46pm